Xerjoff Magazine

Fondazione Prada: a tower with six floors dedicated to art


The “Torre” of Fondazione Prada was recently inaugurated in Milan, hosting an interesting selection of contemporary works of art

It is not a Watchtower like the one that Bob Dylan mentioned in the famous song “All along the Watchtower”, but rather a 60-meter-high building nine storeys high, six of which dedicated to art exhibitions. It’s the new tower recently inaugurated by Fondazione Prada (Largo Isarco, 2) in Milan, a building, which marks the completion of the site designed by the archistar Rem Koolhaas, and his Oma studio from Rotterdam. It hosts works by Pino Pascali, Michael Heizer and Carsten Höller displayed in a sequence of environments incorporating large windows that offer breath-taking views of Milan.

Inside the six exhibition levels, conceived by Miuccia Prada and the art historian Germano Celant, the permanent exhibition “Atlas” is unveiled. It features works created between 1960 and 2016 by artists such as Jeff Koons, Carla Accardi, Mona Hatoum and Walter De Maria. The collection is open to temporary and thematic interventions, special projects and events, with possible integrations from other collections and institutions.

On the sixth floor of the tower there is a refined restaurant furnished with original items of New York’s Four Seasons designed by Philip Johnson in 1958 and plates signed by many artists hanging on the walls.

A pink onyx lift, the bathrooms with wood and chess patterns and a large panoramic terrace with optical effect complete the charming architectural work.

Above: Project “Atlas”, Torre – Fondazione Prada. Ph Delfino Sisto Legnani and Marco Cappelletti. Courtesy Fondazione Prada