Xerjoff Magazine

Faena Hotel: cinematic glamour

Writer

A few metres from the ocean, Faena Hotel in Miami Beach is characterised by fascinating Deco vibes evoking the ‘30s and 40s glamour. The rooms and suites designed by director Baz Luhrmann make the place even more charming.

What the best Hotels are able to make their guests live is an out-of-the-ordinary experience. That is, to bring us into a world permeated by a fantastic atmosphere combining comfort and the ability to make people dream. If you think about it, it happens more or less the same with cinema, an art often capable of bringing us into a parallel universe and making us live engaging stories that we would hardly get to experience in our daily life. It is no surprise, then, that Alan Faena, owner of Faena Hotel in Miami Beach, asked a well-known director to design the rooms and suites of his Hotel, created by two great starchitects like Norman Foster and Rem Koolhaas. The director in question is Baz Luhrmann, known to the public for his movies characterised by settings with a strong visual impact such as “Romeo+Juliet”, “Moulin Rouge” or “The Great Gatsby”.

Drawing inspiration from the glamour of ‘30s and ‘40s with clear deco references, a style that is at home in Miami, Luhrmann created an architectural project quite like a movie. “The owner of Faena Hotel – he stated – does in real life what we directors do on the set. Indeed, this is a place of endless possibilities, a mythical utopia transforming and seducing everything, inviting guests to dance and dream”. Situated a few metres from the Atlantic Ocean the Hotel offers 58 rooms, 111 suites and 2 penthouses, with a style inspired by the Opera and by Chateau Marmont in Los Angeles, an eclectic mix of Fitzgerald-style Art Deco and the Latin American taste for hospitality. Besides the large number of rooms, the place features a cabaret theatre, a 36-seat movie theatre, a wine cellar, a SPA with hammam and a restaurant located under a dome overlooking the ocean. A deco-shaped pool with colorfoul sunshades could not be missing. This year Faena Hotel won the Best Miami Hotel award, assigned by Conde Nast’s magazine Traveller. The Forbes Travel Guide instead, for the third consecutive time, honoured it with the prestigious Five Star Awards.